When you think of Nevada, is the glitz and glamor of Las Vegas the first thing that pops into your mind? Although Sin City is certainly a highlight of the state, it's not the only contender. The city of Reno has a lot to offer in terms of entertainment, beauty, and tourist attractions.
If you're interested in owning a vacation rental in Reno, you may want to know how best to market it and make rental income fast. Here are some vacation rental marketing strategies to start bringing in reservations.
Use a Professional Photographer
When you put up your vacation property on websites, it needs to stand out. One of the best ways to do that is through professional photography.
A skilled photographer can highlight the best features of your home and make the space appear luxurious. High-quality photos will set your listing apart from others.
Perfect Your Listing Language
Your vacation property description is just as important as the photographs you include. If you use cookie-cutter language or include vague descriptions, potential occupants are less likely to book with you.
Describe the unique features and amenities your property has to offer. Make sure you use catchy language and include references to things to do in the surrounding area.
Look at Similar Properties
The best way to market your vacation rental is to see what other people have in their property listings. Look at the top listings on vacation rental sites and make note of what stands out.
Take things like price, amenities, and reviews into consideration so that you can include them in your listing. Pay attention to keywords that previous occupants reference in their ratings as well.
Market For Every Season
One of Reno's unique features is that there are things to do during every season of the year. The most popular tourist season is late spring through early autumn when temperatures are warmest.
Families may be more attracted to your short-term rental in the summer. Children tend to have school vacations during that time, so parents want to maximize their time off. Avid winter sports fans will love the Reno area in the winter.
Outsource Your Marketing
Sometimes being the perfect vacation host means taking a hands-off approach. A property management company can take care of all of your short-term rental marketing for you.
You will not have to worry about updating your listings, screening vacation guests, or handling maintenance. Depending on your needs, the amount of time you save is well worth the cost.
Try These Vacation Rental Marketing Strategies
Ready to become a successful vacation property manager? Use this guide and apply vacation rental marketing strategies so you can reap the rewards of property management.
If you want to rent out your property in Reno, Nevada, don't wait. Work with PMI Reno to successfully market your vacation rental and let the cash start rolling in.
From residential units to commercial real estate, the team at PMI Reno has all the services you need. Work with us today to begin your vacation rental journey.
